You need this to get it done:
Action DetailsRequirements and how-to articles for Etsy's action:
Choose whether you want to send your offer to abandoned basket shoppers or shoppers who recently favourited something in your shop.
A discount coupon to send to your selected group of shoppers.
How-To ArticlesA list of useful links for you:
A list of useful links for you:
Etsy - Advertising & Marketing Policy
Etsy Help Centre - How to Set Up Sales and Coupons for Your Shop
Official information about setting up sales and coupons on Etsy.
Etsy - Organising a Productive Promotion for Your Shop
Official help guide for Etsy shop promotions.